There are more platforms than just Facebook your business can use. You should have a couple of these in your network. But they each have their own specifications and requirements to post.
CHANGE TO "Photo & Video Content Management" - We have plans in place to help you create quality video and photo content that your users can engage with. Video is especially important for content.
Lets not forget to have fun and be a bit entertaining. Your content should offer different levels of interest, from funny to factual.
The written word is still immensely powerful content. Articles, blogs, and other written content are at the core of your offerings. They can be what help your customers even more so.